Dying Night: Zombie Parkour 3D
Industry
Game Dev
What we did
Concept, Design, Prototyping, Developing
Description
Dying night is a single-player first-person survival game with two of the best features finally happening in one mobile game!
Internal product developed and published by Multiplyten to demonstrate the company’s expertise in mobile game development, publishing, and long-term product growth. This digital product hit the present-day market (Google Play, App Store) in October 2025, and found fans throughout the world. It goes without saying that updates still take place to please gamers with graphics and new episodes.
Analytics
The mobile gaming market is highly competitive, particularly within the survival and action genres. The goal was to create a game that would stand out by combining two popular mechanics — parkour and zombie survival — into a single immersive mobile experience.
The mobile gaming market is highly competitive, particularly within the survival and action genres. The goal was to create a game that would stand out by combining two popular mechanics — parkour and zombie survival — into a single immersive mobile experience.
Conception
The project required balancing engaging gameplay, optimized mobile performance, attractive visuals, and an effective publishing strategy capable of reaching a global audience.
The project required balancing engaging gameplay, optimized mobile performance, attractive visuals, and an effective publishing strategy capable of reaching a global audience.
Development
Multiplyten managed the project from concept to post-launch support, taking ownership of every stage of the product lifecycle.
Multiplyten managed the project from concept to post-launch support, taking ownership of every stage of the product lifecycle.
More About Development
1. The team developed an original post-apocalyptic storyline where players explore the ruined City of Light, combining first-person exploration, survival mechanics, and dynamic parkour gameplay. The objective was to deliver an experience that encouraged both exploration and action while maintaining an accessible learning curve.
2. The development process focused on creating a responsive mobile experience featuring:
- First-person survival gameplay
- Parkour mechanics, including jumping, climbing, wall running, vaulting, and sliding
- Melee combat
- Open-world exploration
- Story-driven missions
- Loot collection and equipment upgrades
- Offline gameplay support
- Optimized performance for Android devices
Throughout development, the team continuously refined gameplay mechanics, animations, user interface, and overall game balance based on internal testing and player feedback.
Publishing Strategy
Multiplyten prepared and executed the complete publishing process, including:
- Google Play Store optimization
- Store listing creation
- Visual assets and screenshots
- Monetization setup through ads and in-app purchases
- Release management
- Continuous updates and bug fixes
- Community engagement through player feedback channels
The publishing strategy was designed not only to maximize visibility but also to establish a foundation for long-term product growth.
Live Operations
Following launch, the team continued supporting the title by:
- Monitoring player feedback
- Releasing performance improvements
- Fixing reported issues
- Planning future gameplay content and feature enhancements
- Maintaining compatibility with newer Android versions
This live-operations approach allows the game to continue evolving alongside player expectations.
Dying Night: Zombie Parkour 3D: Results
The project successfully demonstrated Multiplyten’s ability to deliver a complete mobile gaming product — from idea validation and development to publishing and ongoing optimization. Key achievements include:
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Successful launch on Google Play.
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More than 100,000 downloads, demonstrating strong player interest.
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An active player community providing valuable feedback for continuous improvement.
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Regular product updates supporting long-term engagement.
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A scalable publishing framework that can be applied to future gaming projects.
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Technologies & Expertise
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Throughout the project, Multiplyten combined expertise in:
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Mobile game development
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Gameplay programming
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UI/UX design
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Mobile optimization
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Quality assurance
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Game publishing
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Store optimization (ASO)
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Live operations
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Community management
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Product growth strategy
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Business Impact
Dying Night: Zombie Parkour 3D showcases Multiplyten’s ability to transform an innovative game concept into a commercially published mobile product. The project reflects the company’s comprehensive approach to game production, where development and publishing work together to create engaging player experiences and sustainable product growth. Whether supporting independent studios or building original IP, Multiplyten provides end-to-end expertise that helps bring games from concept to players worldwide.
